Copywriting
Ohio children’s alliance
Translated video interviews with former foster children into story-focused, impactful testimonials that could be distributed through diverse content channels. The goal of these testimonials was to increase engagement with potential foster caregivers and tell authentic, first-hand accounts of foster care journeys.
See work →
feast raw bar & bistro
Created a story-focused, SEO-optimized blog to showcase Feast’s trailblazing approach to Bozeman’s seafood scene and pique interest in their culinary prowess. The goal of this blog was to bolster Feast’s digital footprint for local seafood keywords while inspiring interest in Feast’s ethos to encourage more reservations.
See work →
kalm with kava
Crafted engagement-focused copy to inspire page visitors to choose Kalm with Kava for their kava bar needs. The copy blends the brand’s warm, relaxation-first tone with their kava industry authority to show how Kalm with Kava is a helpful guide and partner for the audience.
See work →
big storm
Interviewed Big Storm’s PPC expert to create a blog post that expounds on the agency’s experience using PPC advertising to benefit nonprofits. The goal of this blog post was to show Big Storm’s authority in the field of PPC advertising and provide useful insights for nonprofit audiences so they can learn from Big Storm’s tips and partner with the agency to expand their nonprofit’s impact.
See work →
great northern metal company
Interviewed Great Northern Metal Company’s team of industry experts to craft a blog post designed to nurture pain points their audience faces during the summer months. The goal of this blog post was to provide useful tips for roofing contractors and highlight Great Northern Metal Company’s ability to solve contractors’ problems through solution-focused services.
See work →
Mountain heating & Cooling
Wrote an SEO-optimized blog post to provide helpful tips for Mountain Heating & Cooling’s audience, increase their digital footprint for untapped keywords, and showcase their industry expertise. This blog was distributed through their website and social media platforms and repurposed for social media posts to bolster their larger content strategy.
See work →
sellout
Partnered with marketing strategists and fellow writers to craft a unique, music industry-inspired brand voice and homepage for Sellout. The goal of the homepage was to nurture each of Sellout’s distinct audiences through sleek, witty copy and drive users to take action and learn more about the Sellout platform.
See work →
check this out
Teamed up with designers to craft a series of web pages that show how Check This Out’s software provides impactful solutions to restaurant owners’ referral marketing needs. Each page acts as a hub for each “solution” the software provides, and the copy explains how the software tangibly solves users’ pain points.
See work →
global net
Collaborated with designers and fellow writers to craft an engagement-driven, SEO-optimized home page that communicated Global Net’s industry expertise and ability to fulfill their audience’s internet needs. The goal of the home page was to drive users deeper into the site and showcase Global Net’s services and people-first approach.
See work →
Editing
the mamas: Motherhood not required, bernadette botz
Provided developmental editing on early drafts of Botz’s collection of fictional short stories. Over the span of several months, I supplied in-depth feedback on the structure and high-level arch of Botz’s stories, aiming to refine the collection’s overall theme and cohesion. The book has garnered an impressive 4.8 star rating on Amazon.
See Work →
News articles
“the artist’s haven: Local artist attends french residency”
Interviewed local artist Michelle Dyk on her experience as an artist-in-residence in France and transformed that interview into a human-interest story for the Billings Gazette.
See Work →
Eryn Dyk | Copywriter, Content Manager & Strategist 